Every good speech anticipates the counterargument. Every great speech makes it first.

You're writing the minister's speech on housing reform. You know the economic argument cold. But what's the attack line? What will the opposition seize on? What will the newspapers simplify into a headline that destroys the message?

Run the speech's core argument through Yesbrainer. The Political lens shows you the coalition dynamics. The Social lens shows you who gets hurt. The Arena generates the adversarial personas who will attack it — the columnist, the economist, the community leader, the moral philosopher.

Write the speech that answers them before they speak.